Shoosmiths' new publishing and digital media specialist is to chair a seminar at The London Book Fair.
Laurence Kaye, who joined the national law firm at the start of April, will host 21st Century Publishing - IP centric, multi-platform.
It takes place at 10am on day two - 16 April - of the three-day Earls Court event.
Kaye is the seminar's principal speaker, alongside speakers Eric Huang, new business/IP acquisitions director at Penguin Children's Group; and Neil Blair, of The Blair Partnership, which represents new and established writers.
All three are described as 'leaders in their field'.
The London Book Fair, which runs from 15-17 April, is the global marketplace for rights negotiation and the sale and distribution of content across print, audio, TV, film and digital channels.
Aimed at publishers, the seminar will look at how they need to take a '360-degree' approach to their and their authors' intellectual property in a multi-platform, multi-format world.
Kaye, who joined Shoosmiths with solicitors Mailin Bala and Sherif Malak, was among the first UK lawyers to specialise in internet law, and led the legal team on the initial development of Pottermore.com, the new digital home of author JK Rowling's Harry Potter books.
His arrival enables the firm's commercial team to offer strategic insight and legal advice on its publishing clients' publishing-related matters, in addition to all other aspects of their commercial activities.
Kaye is an experienced speaker, lecturing regularly on digital media and e-commerce legal issues in Europe. He has worked closely on a number of key EU Directives, including the Copyright, Database and E-Commerce Directives; and is copyright adviser to the European Publishers' Council.