Shoosmiths strengthens national IP offering

Shoosmiths strengthens national IP offering


Author: Perry Buck

National UK law firm Shoosmiths has further strengthened its intellectual property (IP) offering with the hire of Olly Leyden.

Olly Leyden
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Olly Leyden

Olly, previously in-house at NBC-Universal, underlines the firm's strength in broadcast media and the wider creative industries. Olly's move comes on top of the additional recent hires of Laura Harper and Carol Isherwood into the Shoosmiths IP team.

Olly brings particular expertise in advising clients in film and television across development, production, financing, sales and distribution. He has worked on licensing deals for well-know titles like Good Vibrations, Peppa Pig, The Snowman and The Snowdog and Class of 92 across the world.

Shoosmiths' UK-wide IP team is one of the most comprehensive in the country with more than a dozen dedicated specialists covering digital, music, publishing, fashion, gaming, cyber security, branding and design. The team also sits in a wider 10-office national network with the breadth to offer creative industry clients the very best advice across the business spectrum.

The team is regularly ranked as a tier one practice in the Chambers and Legal 500 legal directories.

Gary Assim, head of Shoosmiths' national IP team, said: 'Our commitment to service delivery really separates us from the competition. Just like Olly, the majority of our lawyers have worked in-house, meaning they are acutely aware of the demand to deliver meaningful business solutions in context, rather than just pure legal advice.

'Our ambition is to create the UK's leading intellectual property (IP) legal team and Olly's appointment, in conjunction with the recent arrivals of Laura Harper and Carol Isherwood, brings that a step closer.

'Olly brings with him excellent depth of expertise of the licensing and broadcast sectors and high-level expertise of content acquisition and I know he will make a great addition to the team in Reading.'

Olly Leyden said: 'Intellectual Property is an exciting sector in which to work, with booming tech and creative sectors, often export-led. Coming into a growing, national team within a firm with the reputation of Shoosmiths is a great opportunity to contribute to that growth and contribute to the team's continuing success.'